Read the report to learn:
Data sources used for customer journey maps.
Complementary techniques and tools used along with journey mapping.
Software used for researching, storing, and
analyzing research findings.
How those findings are turned into actual journeys.
What happens after the journey map is done.
Approaches to presenting journeys and sharing them with teams.
Approaches to turning maps into specific tasks and keeping track of the progress.
Customer Journey Mapping
Download our study focusing on software and techniques used when working with journey mapping. The report is based on a global survey of customer experience professionals and in-depth interviews.